Anne Nioa’s Technicolour Dream ‘Sign’

WTF What a waste of rate payer’s money!!!

$150,000 spent on an eyesore!

What a disaster to have a council in power that would approve to waste that much of rate payer’s money on a sign!!! ….. and then they had the hide to make it look UGLY!
OMG how embarrassing for Hervey Bay!!!

 

Councillor Anne Nioa who approved this sign states she wanted, ‘something that would represent a contemporary community’.  I’m at a lost how a sign that utilises cluttered collage design trends from the 70’s could possibly be passed off as a modern or contemporary representation of our area. 

From a Qualified & Experienced Professional Designer’s point of view:
It is far too BUSY & CLUTTERED, does not look BALANCED, the colours CLASH, the YELLOW is not part of the Style Guide The Council had designed in Brisbane!!, the word FRASER COAST is lost over the waves & far too small to be read by passing vehicles, the WHALE looks like a grade 3 student drew it & congratulations to them if they did, the structural framework is distracting (wood & aluminium) or is that supposed to be part of the design? …. and that’s just a start, pity I can’t see the whole sign in the editorial. 

Comment from Councillor Sue Brook’s blog when she saw the initial proof…. 

In the FCC today we see a depiction of the new entrance sign for Hervey Bay. I do think that community consultation would assist the development of what I believe are community signs rather than ‘Council signs’ and I do have some concerns that this particular sign is a bit too ‘busy’ and that the free standing bits and pieces won’t stand out against a varying background. 

Another comment from the blog of Councillor Sue Brooks

I noticed that the Hervey Bay entrance sign due to be installed on the Hervey Bay Maryborough Rd was shown in the weekend edition of  The Independent. While I like the general look of the sign I worry that the detail will get lost in the background once installed. I must be old fashioned as I prefer a simple stone wall and the words ‘welcome’ and ‘farewell’ on city entrance/exit signs. The sign has been workshopped through Council after being developed by Cr Nioa and the Marketing and Tourism Portfolio team. It will be a relief to finally have a sign for Hervey Bay so fingers crossed that ‘it works’. 

No you are not old fashioned Sue, you clearly have an eye for design plus the elements that will and won’t work and probably should have pushed harder for a professional & community opinion to be sought on the draft. Anyway from past experience we all know how the Council operates on these matters……. 

Oh Dear! How long till the next election………??!!!!!!!!!!!!!!

3 Comments so far

  1. Chris Jabs on October 30th, 2009

    It’s a sad and sorry sight in real life too netta!!

    $150,000 Would of been better spent maybe upgrading an intersection or working on a solution to have less fees involved in development in this wonderful region.

    I can’t see who designed the sign in your BLOG post, I would hazard a guess to say it wasn’t local??

  2. Jeanette Maynes on October 30th, 2009

    Hi Chris,

    Not sure who designed it. It would be easier to pull your own tooth out then get that info from Council.

    Though from past experiences with our Fraser Coast branding & logo, Councillor Anne Nioa dealt direct with her personal contacts in Brisbane.

  3. Anon on December 4th, 2009

    The sign wasn’t “designed” so much as being bunch of ideas thrown together by council and put together by a local manufacturer who knew better but needed the work (who doesn’t?)
    Most local business know by now when the FC council wants something done you just do as they ask, or someone else will.
    We have no-one to blame for this atrocity but the council members who had the big ideas and thought they knew best.
    As an engineering and manufacturing feat this sign is fantastic.
    Too bad it looks like crap.

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